Oregon Business Magazine - March 2024

18 BRAND STORY PRODUCED BY THE OREGON BUSINESS MARKETING DEPARTMENT BY NATALIA HURT When running a company, certain challenges come with the territory—from securing funding to fine-tuning logistics to scaling up. Unfortunately, too many business owners find themselves consumed by a hurdle they never anticipated: property crime. AMAROK’s electrified security fencing and security-asa-service model provide a safe, easy way for them to protect inventory and get back to running their companies in peace. “Our customers didn’t go into business to learn about security and spend all their time on that,” reminds Rachel Garrison, Oregon Account Executive, AMAROK. “Every customer I’ve spoken with has told me that once we installed our fence, crime stopped, and that they wish they’d known about this option earlier.” Called The Electric Guard Dog™, the name pays homage to AMAROK’s roots as a guard dog service company launched in 1973. Typical client industries include distribution, trucking, collision repair, car rentals, landscaping, and other organizations that store valuable inventory on property. “We believe in perimeter security. Cameras are great for intel, but if a camera is activated, someone is already on your property,” Garrison explains. “Electrified security fencing is a fantastic solution because there’s no human factor. It’s always there protecting your entire property. Security guards can only be in one spot at a time, and criminals can plan around that.” For companies required to have security guards, AMAROK fencing allows for the reduction of security staff and improved safety. The Electric Guard Dog™ utilizes a low voltage pulsed Perimeter Security that Protects Property and Peace of Mind AMAROK safeguards Oregon businesses with effective electric fencing and security services The security-as-a-service approach lets business owners avoid large upfront costs by paying a monthly service fee that covers permitting, installation, maintenance, service, full perimeter monitoring, and the security fence’s liability. AMAROK’s flagship 10-foot-tall electric fence is installed behind a non-electrified barrier as an additional layer of perimeter protection, discouraging and physically preventing anyone from accessing assets stored outdoors. Once installed, the security solution is 99 percent effective at preventing external theft.

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