PUNCHMAGAZINE.COM 103 Amy Roseveare remembers her cruise to Copenhagen vividly. She only had two days in the city known for picturesque canals, cobbled streets and breathtaking castles. Still, as an awardwinning stylist and personal shopper with a client visiting the city after her, she needed to tackle her professional agenda first. “I spent days researching where to shop in Copenhagen,” Amy recalls. “It’s a big shopping destination—and I had this huge list. Once I got there, I spent 100 percent of my time working on that list. Few stores were what I would call up to my standard and where I would want my client to go.” Before she knew it, Amy had no time to do anything else. That’s when she began to think. What if there was a reliable guide for finding the best stores in cities across the U.S. and worldwide? Amy began creating The Curated Shopper (thecuratedshopper.com), her little black book of stores, handpicked and vetted by Amy herself. “This is my pure, objective opinion based on decades of shopping expertise,” she explains. “Everyone knows the most popular spots to shop. My goal is to help you find the hidden treasures.” Always on the hunt for just the right clothing, jewelry and accessories, Amy looks for stores that prioritize customer service, size inclusivity and a range of price points. “I never tell them who I am when I go,” she notes. “I want to know how the normal person going into the store is treated.” She examines the point of view of the owner: “Is this merchandise I’ve seen all over the city or even the world? Or does this store feature local designers?” She also talks to a variety of local experts to make sure her choices are spot-on. A Bay Area native now based in Burlingame, Amy travels extensively to curate her ever-expanding list of chic international shops. Just in time for the holidays, she teams up with PUNCH to highlight a sampling of the tips she shares with clients and subscribers.
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