During the challenging times of the COVID-19 pandemic, a remarkable minority-owned business team The UPS Store 2354 emerged as a beacon of hope for their community, simultaneously providing assistance and building their business. With unwavering determination and a strong sense of social responsibility, this team exemplified resilience and compassion. Recognizing the pressing needs of their community, the team swiftly adapted their business model to address the crisis. They diversified their products and services, offering essential printing and services and implementing contactless delivery options. Printing services were provided at cost to the local community such as restaurants who were struggling during the pandemic. Their actions not only helped those in need but also fostered goodwill and loyalty within the community. Their success story inspired other minority-owned businesses, empowering them to follow suit and make a difference in their own communities. Amid the pandemic’s economic uncertainty, this minority-owned business team demonstrated that empathy and innovation can coexist, driving both social impact and commercial success. Their dedication to community service not only alleviated the immediate challenges faced by their neighbors but also established a solid foundation for their enterprise’s future growth and sustainability. Shruti Bhalla The UPS Store 1325 Howard Ave, Burlingame 650.348.7447 store2354@theupsstore.com theupsstorelocal.com/2354 facebook.com/theupsstore2354 PHOTOGRAPHY: ANNIE BARNETT Shruti Bhalla Businesswoman F•A•C•E•S
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